About ANAR.
A founder's role shapes a company's vision and culture, requiring visionary and tenacious leadership. Our Belgian founder embodies these qualities, combining his marketing prowess with a passion for food. His experience and insight make him perfectly placed to drive our company's continued success.
Meet Armin.
Born in 1998, Belgian entrepreneur, who started his journey, not through traditional education, but by devouring the wisdom shared by marketing mavens like Russel Brunson and Seth Godin. I began with a simple, humble idea to make a difference through online marketing and advertising. This path led me to achieve an encouraging degree of success at a young age.
As my journey unfolded, I stumbled upon an industry that resonated deeply with my personal values: food trading. The compelling mix of necessity and pleasure that food embodies intrigued me. More than just a commodity, food is a universal connector, bringing communities together and rooting us in our shared human experiences. It's not merely about transactions but about contributing to something that's integral to our lives.
Serendipity introduced me to seasoned professionals in the food industry from Dubai, and it wasn't long before I was captivated by the world of food trading. The possibilities for making a tangible, positive impact on society while operating within this vibrant and meaningful sector were both intriguing and inspiring.
So here I am today, leveraging my acquired skills in project management, market research, and responsible food trading to guide our company. I don't see myself as just running a business but as part of a larger movement to make a meaningful difference. When you choose to work with us, you're not just partnering with a company but aligning with a vision that values humility, lifelong learning, and a passion for impactful work.